Sold by: Nectia Colombia
Nectia Colombia implements Salesforce Education Cloud for Universidad de los Andes — MaiAspirante project. Covers admissions CRM architecture, lead-to-enrollment funnel, Marketing Cloud integration, governance model, and faculty-wide adoption across 13 academic units.
Overview
This professional services engagement delivers the MaiAspirante (Modelo de Atención Integral del Aspirante) initiative for Universidad de los Andes, implemented by Nectia Colombia in Latin America. The scope covers Fase 1: the full admissions and enrollment funnel from digital lead capture to confirmed enrollment, structured of up to 4 months billed monthly by team utilization. The service is contracted through Deloitte via the AWS Marketplace and relates to Salesforce Education Cloud, Salesforce Marketing Cloud, and MuleSoft as the core AWS Marketplace and third-party products involved.
Highlights
- Nectia Colombia (Seidor) implements Salesforce Education Cloud for Universidad de los Andes — MaiAspirante. Covers full admissions funnel from lead capture to enrollment, with CRM architecture, deduplication, Marketing Cloud integration, and Banner SIS connectivity via MuleSoft across 13 academic faculties.
- Delivered in six two-week sprints across three parallel workstreams: admissions CRM configuration, Marketing Cloud journey governance, and institutional CRM governance model — including six signed operational policies, RACI framework, CRM Champion program, and faculty onboarding protocol.
- Designed for sustainability and replicability: Universidad de los Andes operates the system autonomously at close, with certified runbooks, a self-sustaining CRM Governance Committee, and onboarding templates reusable across future cohorts, programs, and parallel Uniandes initiatives.
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Support
Vendor support
Support for the MaiAspirante — Salesforce Education Cloud implementation is provided directly by Nectia Colombia, Salesforce Education Cloud specialist partner.
Primary contact: Andrew Díaz — Director del Servicio, MaiAspirante Email: andrew.diaz@seidor.com
Secondary contact: Mauricio Vera — Director de Gestión y Estrategia Email: mvera@nectiacolombia.com
Buyers can expect the following level of support throughout the engagement:
— Dedicated sprint-based delivery with biweekly steering committee reviews and formal sprint close approvals — Defined escalation path: Delivery Team → Steering Committee (biweekly) → Executive Sponsor (monthly) — Response SLA during active engagement: functional decisions < 24 hours · technical decisions < 48 hours · formal correspondence < 72 hours — Issue tracking via Microsoft Teams project channel with documented resolution and written record of all agreements — Post-engagement support is defined and scoped within the Post-Service Operating Model delivered at project close, including certified runbooks and a self-sustaining CRM Governance Committee — Extended support or additional phases beyond Fase 1 are available under a separate engagement scoped and contracted independently
For procurement and contract management inquiries related to this AWS Marketplace listing, contact Nectia Colombia at mauricio.vera@seidor.com .